E-commerce Development Company in Toronto

Every second of page load time costs you money. Studies show that a one-second delay in mobile load time reduces conversions by twenty percent. If your product pages take five seconds to load instead of two, you’re literally throwing away sales. We’ve seen store owners spending thousands on advertising to drive traffic to slow stores that convert at one percent when they should convert at three or four percent. The math is simple: fixing performance problems often delivers better ROI than increasing your ad spend.

We develop every store with performance as a fundamental requirement, not an afterthought. That means clean, efficient code without bloat. It means optimizing images without sacrificing quality. It means implementing smart caching strategies, using content delivery networks, lazy-loading non-critical elements, and minifying code. It means being strategic about which apps and plugins you actually need versus which ones are just adding unnecessary weight. Most importantly, it means testing under real-world conditions, not just on a fast developer computer with perfect internet, but on actual mobile devices over cellular connections. When we deliver your store, product pages load in under two seconds, category pages in under one and a half seconds, and your checkout is blazingly fast. That speed translates directly into more completed purchases and higher revenue.